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Escolta was Manila's original premier shopping street during the Spanish and American colonial periods, once nicknamed the Queen of the Streets. After decades of decline, a grassroots revitalization movement has transformed it into a creative hub with pop-up galleries, artisan markets, and co-working spaces inside restored Art Deco buildings.
Named from the Spanish word for escort (military escorts accompanied merchants here), Escolta was Manila's commercial center from the 1820s through the 1960s, home to the first elevator in the Philippines and the country's first ice cream parlor.