Palermo Soho

Overview

Buenos Aires' trendiest neighborhood—tree-shaded streets packed with boutiques, street art, craft cocktail bars, and innovative restaurants around Plaza Serrano.

Highlights

• Street Art: Virtually every block features murals and paste-ups.
• Boutique Shopping: Argentine fashion designers and leather goods makers.
• Plaza Serrano: Weekend craft fair surrounded by bars and restaurants.

History

Transformed from quiet immigrant residential area in the late 1990s when young artists moved in, attracted by cheap rents in beautiful townhouses.

Visitor Tips

• Evenings: Truly comes alive after 20:00 for dining.
• Duration: 2–3 hours.